Innovation by value survey, What for?
Identify factors which create low value, the ones who generate
an important and on which consistent efforts have to be produced
as well as new criteria on which support for innovation.

Number of interviews:
60 to 120 individual interviews
during 30 minutes each

Method of collecting:
by phone

Time of production:
4 weeks

Sample structure and quotas:
By region and department
By accommodations type